Growth
Bank of America against its category
The biggest tracked US banks & credit unions by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Bank of America's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
|
-24.9% |
| 2 |
E
|
- |
| 3 |
D
|
- |
| 4 |
K
|
-64.3% |
| 5 |
O
|
- |
| 6 |
P
|
- |
| 7 |
A
|
- |
| 8 |
O
|
- |
| 9 |
3
|
- |
| 10 |
E
|
- |
| 25 |
B
|
-83.3% |
Share of tracked category spend, indexed
Store footprint
Store map
96 tracked Bank of America locations across 22 US states and DC.
Tracked stores by state
- California 24
- Texas 10
- Virginia 10
- Florida 8
- Georgia 8
- North Carolina 6
- Maryland 5
- Colorado 3
- Arizona 2
- Illinois 2
- Massachusetts 2
- New Mexico 2
- Nevada 2
- New York 2
- Pennsylvania 2
- Connecticut 1
- District of Columbia 1
- Kansas 1
- Michigan 1
- Minnesota 1
- Missouri 1
- Oklahoma 1
- South Carolina 1
Customer overlap
Who shops at Bank of America
Tracked chains Bank of America customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends