Chain · United States · data through September 2026

2 24 Hour Fitness logo 24 Hour Fitness

Iceflower tracks 320 24 Hour Fitness stores across 11 US states. It ranks #14 of 7,302 tracked US gym chains by card spend. Its share of tracked category spend moved -12.3% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
320
States
11
Category
Gym
Category rank
#14

Growth

24 Hour Fitness against its category

The biggest tracked US gym chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks 24 Hour Fitness's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 Y YMCA logo YMCA -7.2%
2 C Crunch Fitness logo Crunch Fitness -
3 P Planet Fitness logo Planet Fitness -31.8%
4 E Equinox logo Equinox -2.9%
5 L Life Time logo Life Time -
6 E EōS Fitness logo EōS Fitness -
7 G Gold's Gym logo Gold's Gym -19.6%
8 A Anytime Fitness logo Anytime Fitness +0.3%
9 U UFC GYM logo UFC GYM -4.2%
10 O Onelife Fitness logo Onelife Fitness -53.5%
14 2 24 Hour Fitness logo 24 Hour Fitness -12.3%

Share of tracked category spend, indexed

100 87.6 2024 Q4 2026 Q3

Store footprint

Store map

320 tracked 24 Hour Fitness locations across 11 US states.

Tracked stores by state

Customer overlap

Who shops at 24 Hour Fitness

Tracked chains 24 Hour Fitness customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

R Ralphs logo Ralphs 100
A ampm logo ampm 98
V Vons logo Vons 88
H Hele logo Hele 82
7 7ElevenHI logo 7ElevenHI 82
F Foodland logo Foodland 63
Z Zippy's logo Zippy's 50
P Pechanga Gas Station 49

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