Growth
24 Hour Fitness against its category
The biggest tracked US gyms chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks 24 Hour Fitness's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
Y
YMCA
|
-19.9% |
| 2 |
O
Orangetheory Fitness
|
-16.7% |
| 3 |
C
Crunch Fitness
|
- |
| 4 |
P
Planet Fitness
|
-22.8% |
| 5 |
C
Crossfit
|
-12.3% |
| 6 | Q Quantico Gym | - |
| 7 |
E
Equinox
|
- |
| 8 |
H
Hyvee Hall
|
-17.1% |
| 9 |
O
Onelife Fitness
|
+7.0% |
| 10 | P Planet Hollywood | -6.6% |
| 19 |
2
24 Hour Fitness
|
+19.6% |
Share of tracked category spend, indexed
Store footprint
Store map
118 tracked 24 Hour Fitness locations across 9 US states.
Tracked stores by state
- California 76
- Texas 15
- Colorado 6
- Hawaii 5
- New Jersey 4
- Washington 4
- Florida 3
- Oregon 3
- Virginia 2
Customer overlap
Who shops at 24 Hour Fitness
Tracked chains 24 Hour Fitness customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Pechanga Gas Station
55
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