Trends · data through September 2026

Discount Stores in Allentown-Bethlehem-Easton, PA-NJ

Iceflower tracks 102 stores from 16 discount store chains in Allentown-Bethlehem-Easton, PA-NJ. Five Below grew fastest over the last year, ahead of Dollar General and Dollar Tree.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
16
Tracked stores
102
Consumer panel
130M+

Growth ranking

Fastest-growing tracked discount store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Five Below and Dollar General sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 F Five Below logo Five Below - +14.0%
2 D Dollar General logo Dollar General - +7.6%
3 D Dollar Tree logo Dollar Tree - +3.4%
4 F Family Dollar logo Family Dollar - -17.0%
5 B Big Lots logo Big Lots - -80.2%
  • Dollar General
  • Dollar Tree
  • Family Dollar
  • Five Below
  • Ollie's Bargain Outlet
  • Ocean State Job Lot
  • pOpshelf
  • Other tracked chains

Store footprint

Store map

102 tracked store locations in Allentown-Bethlehem-Easton, PA-NJ. The 7 largest tracked chains are highlighted.

  • Dollar General (35)
  • Dollar Tree (26)
  • Family Dollar (15)
  • Five Below (6)
  • Ollie's Bargain Outlet (2)
  • Ocean State Job Lot (2)
  • pOpshelf (1)
  • Other tracked chains

Top tracked chains by store count

More trends

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