Chain · United Kingdom · data through July 2026

W Wasabi

Iceflower tracks 46 Wasabi stores across 5 of the UK's 12 regions and nations. It ranks #34 of 11,343 tracked UK restaurants chains by card spend. Its share of tracked category spend moved -22.3% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
46
Regions
5
Category
Restaurant
Category rank
#34

Growth

Wasabi against its category

The biggest tracked UK restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Wasabi's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 C Cardamon at the Bridge -
2 W Wagamama -6.4%
3 T Toby Carvery -8.0%
4 N Nando's logo Nando's -51.3%
5 M Miller & Carter -10.2%
6 H Harvester -6.9%
7 Y YO! Ayr Tesco Kiosk +2.5%
8 Z Zizzi -2.9%
9 Y YO! Bletchley Tesco Kiosk -6.9%
10 Y YO! Sushi +4.8%
34 W Wasabi -22.3%

Share of tracked category spend, indexed

100 68.3 2024 Q1 2025 Q4

Store footprint

Store map

46 tracked Wasabi locations across 5 of the UK's 12 regions and nations.

Tracked stores by region

  • London 38
  • East of England 4
  • South East 2
  • West Midlands 1
  • Yorkshire and The Humber 1

Customer overlap

Who shops at Wasabi

Tracked chains Wasabi customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

T Trainline logo Trainline 100
O Ocado 55
B British Airways FC 45
I itsu 36
G GAIL's 34
U Uniqlo logo Uniqlo 30
B Bluewater Shopping Centre 26
E Eurostar logo Eurostar 24

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.