Growth
The Perfume Shop against its category
The biggest tracked UK specialty stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Perfume Shop's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
W
World Duty Free
|
+5.2% |
| 2 | B Boots Hearingcare | -0.6% |
| 3 | T The Perfume Shop | -20.3% |
| 4 | C Cardzone | - |
| 5 | T The Fragrance Shop | -0.8% |
| 6 | C Clarins Boots | +3.2% |
| 7 | D Dobbies | -17.2% |
| 8 |
A
Aelia Duty Free
|
+4.2% |
| 9 | F Furniture123 | +8.5% |
| 10 | S Semichem | +5.6% |
Share of tracked category spend, indexed
Store footprint
Store map
155 tracked The Perfume Shop locations across 12 of the UK's 12 regions and nations.
Tracked stores by region
- London 28
- North West 18
- Scotland 17
- South East 17
- East of England 15
- Yorkshire and The Humber 13
- South West 11
- West Midlands 11
- Northern Ireland 8
- East Midlands 7
- Wales 6
- North East 4
Customer overlap
Who shops at The Perfume Shop
Tracked chains The Perfume Shop customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends