Growth
The North Face against its category
The biggest tracked UK sporting goods stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The North Face's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | S Sports Direct | -3.4% |
| 2 |
G
GO Outdoors
|
+3.3% |
| 3 |
N
Nike
|
-5.0% |
| 4 |
D
Decathlon
|
-7.3% |
| 5 |
M
Mountain Warehouse
|
- |
| 6 | A Angling Direct | +14.4% |
| 7 | A American Golf | +2.7% |
| 8 |
T
The North Face
|
+0.1% |
| 9 | T Trespass | - |
| 10 |
A
adidas
|
+11.2% |
Share of tracked category spend, indexed
Store footprint
Store map
27 tracked The North Face locations across 10 of the UK's 12 regions and nations.
Tracked stores by region
- London 4
- North West 4
- South West 4
- Scotland 3
- South East 3
- Yorkshire and The Humber 3
- Wales 2
- West Midlands 2
- East of England 1
- North East 1
Customer overlap
Who shops at The North Face
Tracked chains The North Face customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Cheshire Oaks Designer Outlet
68
S
Selfridges
26
Selfridges
26
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