Chain · United Kingdom · data through September 2026

T TGJones logo TGJones

Iceflower tracks 10 TGJones stores across 7 of the UK's 12 regions and nations. It ranks #10 of 1,256 tracked UK bookstore chains by card spend.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
10
Regions
7
Category
Bookstore
Category rank
#10

Growth

TGJones against its category

The biggest tracked UK bookstore chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks TGJones's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 W WHSmith logo WHSmith -9.8%
2 W Waterstones logo Waterstones +15.1%
3 H Hillingdon News -
4 H H R S Newsagent -
5 I Indigo logo Indigo -
6 T Travelling Man logo Travelling Man -
7 B Birmingham Books -
8 H Havant -0.9%
9 S Sackville News -11.6%
10 T TGJones logo TGJones -

Share of tracked category spend, indexed

100 198.6 2024 Q4 2026 Q3

Store footprint

Store map

10 tracked TGJones locations across 7 of the UK's 12 regions and nations.

Tracked stores by region

  • London 2
  • North East 2
  • Scotland 2
  • East of England 1
  • North West 1
  • West Midlands 1
  • Yorkshire and The Humber 1

Customer overlap

Who shops at TGJones

Tracked chains TGJones customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

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