Chain · United Kingdom · data through July 2026

P Pure

Iceflower tracks 16 Pure stores across 2 of the UK's 12 regions and nations. It ranks #127 of 1,011 tracked UK gas stations chains by card spend. Its share of tracked category spend moved -13.3% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
16
Regions
2
Category
Gas Station
Category rank
#127

Growth

Pure against its category

The biggest tracked UK gas stations chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Pure's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 S Shell logo Shell -11.3%
2 B BP logo BP -
3 E Esso +4.7%
4 C Costco Gas +6.7%
5 S Sainsbury's Petrol Station -8.0%
6 T Tesco Petrol Station logo Tesco Petrol Station -0.0%
7 A Asda Petrol Station +4.1%
8 E EG On the Move -
9 S Sainsbury's Fuel -11.9%
10 T Tesco Fuel -1.4%
127 P Pure -13.3%

Share of tracked category spend, indexed

100 52.5 2024 Q1 2025 Q4

Store footprint

Store map

16 tracked Pure locations across 2 of the UK's 12 regions and nations.

Tracked stores by region

  • London 15
  • South East 1

Customer overlap

Who shops at Pure

Tracked chains Pure customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

T Trainline logo Trainline 100
B British Airways FC 67
B British Airways logo British Airways 66
F Farmer J 34
G GAIL's 15
W Wasabi logo Wasabi 14
L LEON 13

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