Growth
Jack Wills against its category
The biggest tracked UK teen & young adult apparel chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Jack Wills's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
U
Urban Outfitters
|
+5.1% |
| 2 |
H
Hollister Co.
|
-9.8% |
| 3 |
A
Abercrombie & Fitch
|
+2.1% |
| 4 |
B
Brandy Melville
|
-1.5% |
| 5 |
S
Supreme
|
- |
| 6 |
J
Jack Wills
|
-0.4% |
| 7 |
C
Cotton On
|
-23.7% |
| 8 |
G
Garage
|
- |
| 9 |
S
Spencer's
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Jack Wills locations across 7 of the UK's 12 regions and nations.
Tracked stores by region
- East Midlands 2
- South East 2
- South West 2
- London 1
- North West 1
- Wales 1
- Yorkshire and The Humber 1
Customer overlap
Who shops at Jack Wills
Tracked chains Jack Wills customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Cheshire Oaks Designer Outlet
100
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