Boyes UK: 71 Stores, Sales Trends & Growth 2026

Boyes

Iceflower tracks 71 Boyes stores across 5 of the UK's 12 regions and nations. It ranks #5 of 279 tracked UK discount store chains by card spend. Its share of tracked category spend moved -42.7% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores

Regions

Boyes against its category

The biggest tracked UK discount store chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Boyes's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

#	Chain	YoY share
1	P Poundland	-14.1%
2	B B&M	+4.3%
3	S Savers	-
4	P Poundstretcher	+0.2%
5	B Boyes	-42.7%
6	B B & M Stores	-3.4%
7	W Wilko	+0.3%
8	O OneBelow	-3.8%
9	S Sam 99p	-
10	T The Corner Shop	+17.3%

Share of tracked category spend, indexed

Store footprint

Store map

71 tracked Boyes locations across 5 of the UK's 12 regions and nations.

Tracked stores by region

Yorkshire and The Humber 26
East Midlands 22
North East 18
North West 3
East of England 2

Customer overlap

Who shops at Boyes

Tracked chains Boyes customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.