Growth
Boston Tea Party against its category
The biggest tracked UK cafes & bakery-cafes by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Boston Tea Party's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Pret A Manger
|
+4.1% |
| 2 | T Tesco Café | -12.2% |
| 3 |
M
Morrisons Cafe
|
+19.9% |
| 4 |
T
Tesco Cafe
|
-24.1% |
| 5 | C Costa Ryde Tesco | -34.9% |
| 6 |
C
Chaiiwala
|
- |
| 7 | T The Crown | -2.2% |
| 8 |
F
Fortnum & Mason
|
-1.7% |
| 9 |
A
Asda Cafe
|
-6.5% |
| 10 |
S
Sainsbury's Cafe
|
+3.5% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Boston Tea Party locations across 3 of the UK's 12 regions and nations.
Tracked stores by region
- South West 6
- West Midlands 3
- South East 1
Customer overlap
Who shops at Boston Tea Party
Tracked chains Boston Tea Party customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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