Trends · data through September 2026

Breakfast & Brunch Cafes in Oklahoma

Iceflower tracks 60 stores from 25 breakfast & brunch cafes in Oklahoma. First Watch grew fastest over the last year, ahead of The Big Biscuit and Jimmy's Egg.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
25
Tracked stores
60
Consumer panel
130M+

Growth ranking

Fastest-growing tracked breakfast & brunch cafes

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. First Watch and The Big Biscuit sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 F First Watch logo First Watch - -1.0%
2 T The Big Biscuit - -5.1%
3 J Jimmy's Egg logo Jimmy's Egg - -9.4%
4 N Neighborhood JAM logo Neighborhood JAM - -15.3%
5 S Sunrise Cafe - -27.4%
  • The Big Biscuit
  • Neighborhood JAM
  • Hatch Early Mood Food
  • Jimmy's Egg
  • First Watch
  • Junction Remix 580
  • Kitchen 324
  • Other tracked chains

Store footprint

Store map

60 tracked store locations in Oklahoma. The 7 largest tracked chains are highlighted.

  • The Big Biscuit (6)
  • Neighborhood JAM (6)
  • Hatch Early Mood Food (5)
  • Jimmy's Egg (15)
  • First Watch (4)
  • Junction Remix 580 (1)
  • Kitchen 324 (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 J Jimmy's Egg logo Jimmy's Egg 15
  • 2 T The Big Biscuit 6
  • 3 N Neighborhood JAM logo Neighborhood JAM 6
  • 4 H Hatch Early Mood Food logo Hatch Early Mood Food 5
  • 5 F First Watch logo First Watch 4
  • 6 S Sunrise Cafe 4
  • 7 S Syrup 2
  • 8 W Waffle That 1
  • 9 F First Bite Cafe 1
  • 10 G Glazed Cravings 1
  • 11 B Body Activated Nutrition 1
  • 12 V Vanessa's Mexican Restaurant 1
  • 13 M Marilyn's Restaurant 1
  • 14 I IHOP Winstar World Casino 1
  • 15 Y Yolkizz Cafe 1
  • 16 S Simone's Cafe 1
  • 17 E Eggceptional Cafe 1
  • 18 T The Pink Cactus 1
  • 19 B Bill's Cafe 1
  • 20 N Neighborhood JA.M. 1
  • 21 J Just Wafflin 1
  • 22 T Top Spot Donuts 1
  • 23 S Snax City 1
  • 24 K Kitchen 324 1
  • 25 J Junction Remix 580 1

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