Trends · data through September 2026

Auto Rental Services in New York

Iceflower tracks 224 stores from 19 auto rental service chains in New York. Alamo Rent A Car grew fastest over the last year, ahead of Enterprise Rent-A-Car and Budget.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
19
Tracked stores
224
Consumer panel
130M+

Growth ranking

Fastest-growing tracked auto rental service chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Alamo Rent A Car and Enterprise Rent-A-Car sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 A Alamo Rent A Car logo Alamo Rent A Car ▲1 +16.4%
2 E Enterprise Rent-A-Car logo Enterprise Rent-A-Car - +10.8%
3 B Budget logo Budget - -12.8%
4 T Thrifty Car Rental logo Thrifty Car Rental ▲1 -13.4%
5 P Payless Car Rental logo Payless Car Rental ▲1 -18.2%
6 B Budget Car Rental logo Budget Car Rental - -19.2%
7 A Avis Car Rental logo Avis Car Rental - -23.1%
8 N National Car Rental logo National Car Rental ▼1 -23.1%
9 S Sixt logo Sixt - -23.6%
10 H Hertz logo Hertz - -25.0%
11 D Dollar Car Rental logo Dollar Car Rental ▼2 -91.4%
  • Enterprise Rent-A-Car
  • Hertz
  • Avis Car Rental
  • Alamo Rent A Car
  • National Car Rental
  • Budget Car Rental
  • Sixt
  • Other tracked chains

Store footprint

Store map

224 tracked store locations in New York. The 7 largest tracked chains are highlighted.

  • Enterprise Rent-A-Car (105)
  • Hertz (33)
  • Avis Car Rental (28)
  • Alamo Rent A Car (6)
  • National Car Rental (8)
  • Budget Car Rental (12)
  • Sixt (3)
  • Other tracked chains

Top tracked chains by store count

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