Trends · data through September 2026

Charities & Nonprofits in New Jersey

Iceflower tracks 42 stores from 24 charities & nonprofits in New Jersey. Salvation Army grew fastest over the last year, ahead of Habitat for Humanity and Turning Point.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
24
Tracked stores
42
Consumer panel
130M+

Growth ranking

Fastest-growing tracked charities & nonprofits

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Salvation Army and Habitat for Humanity sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Salvation Army logo Salvation Army - +10.8%
2 H Habitat for Humanity logo Habitat for Humanity - +1.7%
3 T Turning Point - -9.7%
  • Turning Point
  • Habitat for Humanity
  • Morris Habitat for Humanity
  • Salvation Army
  • VFW
  • Food Bank of South Jersey
  • Boys & Girls Clubs of America
  • Other tracked chains

Store footprint

Store map

42 tracked store locations in New Jersey. The 7 largest tracked chains are highlighted.

  • Turning Point (9)
  • Habitat for Humanity (6)
  • Morris Habitat for Humanity (1)
  • Salvation Army (4)
  • VFW (3)
  • Food Bank of South Jersey (1)
  • Boys & Girls Clubs of America (1)
  • Other tracked chains

Top tracked chains by store count

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