Trends · data through July 2026

Leisure & Travel trends in Hawaii

Iceflower tracks 313 stores from 287 leisure & travel chains in Hawaii. Regal grew fastest over the last year, ahead of Marriott and Hawaiian Airlines.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
287
Tracked stores
313
Consumer panel
130M+

Growth ranking

Fastest-growing tracked leisure & travel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Regal and Marriott sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 R Regal logo Regal ▲1 +5.1%
2 M Marriott logo Marriott - +3.3%
3 H Hawaiian Airlines logo Hawaiian Airlines - -7.6%
4 C Consolidated Theatres logo Consolidated Theatres ▲1 -13.4%
5 C Courtyard by Marriott logo Courtyard by Marriott ▼2 -27.1%
  • Hotel
  • Golf Course
  • Park
  • Historic Site
  • Recreational Location
  • Entertainment Location
  • Movie Theater
  • Other categories

Store footprint

Store map

313 tracked store locations in Hawaii, colored by category.

  • Hotel (80)
  • Golf Course (27)
  • Park (24)
  • Historic Site (23)
  • Recreational Location (21)
  • Entertainment Location (17)
  • Movie Theater (16)
  • Other categories

Top tracked chains by store count

  • 1 H Hawaiian Airlines logo Hawaiian Airlines 6
  • 2 F Fun Factory 5
  • 3 C Consolidated Theatres logo Consolidated Theatres 5
  • 4 C Courtyard by Marriott logo Courtyard by Marriott 4
  • 5 R Regal logo Regal 4
  • 6 M Marriott logo Marriott 3
  • 7 H Hilton Grand Vacations logo Hilton Grand Vacations 2
  • 8 E Embassy Suites by Hilton logo Embassy Suites by Hilton 2
  • 9 S Spectrum logo Spectrum 2
  • 10 H Hilton logo Hilton 2
  • 11 S Sheraton logo Sheraton 2
  • 12 H Hawaii Volcano House 1
  • 13 M Mauna Lani Golf 1
  • 14 H Hilo International Airport 1
  • 15 H Hoakalei Country Club 1
  • 16 H Honolulu Museum of Art 1
  • 17 B Bishop Museum logo Bishop Museum 1
  • 18 E Ewa Concourse 1
  • 19 T The Westin Princeville Ocean Resort Villas 1
  • 20 A Andaz Maui At Wailea Resort 1
  • 21 K Koloa Landing 1
  • 22 M Maui Beach Hotel 1
  • 23 U USS Arizona Memorial 1
  • 24 S Shoreline Hotel Waikiki 1
  • 25 E Ewa Villages Golf Course 1
  • 26 P Pacific Marina Inn 1
  • 27 L Lihue Airport 1
  • 28 N Neal S. Blaisdell Center 1
  • 29 O Olomana Golf Links 1
  • 30 P Pearl Harbor Aviation Museum 1
  • 31 M Mililani terrace 1
  • 32 H Hawaii Volcanoes National Park 1
  • 33 P Pali Golf Course 1
  • 34 H Hawaii Theatre 1
  • 35 L Luau at Royal Lahaina Resort 1
  • 36 F Four Seasons Resorts Lanal 1
  • 37 W Wailea Beach Resort - Marriott 1
  • 38 P Pearl at Kalauao 1
  • 39 W Waikiki Malia 1
  • 40 T The Modern Pool 1
  • 41 B Banyans Hawaii 1
  • 42 I Island Glassworks 1
  • 43 T Tilt Pearlridge 1
  • 44 A Animal Quarantine 1
  • 45 O Ocean Vodka Organic Farm and Distillery 1
  • 46 T Ted Makalena Golf Course 1
  • 47 U USS Bowfin Submarine Museum & Park 1
  • 48 L Lahaina Plantation Days Museum 1
  • 49 K Keiki Republic 1
  • 50 H Hawaiian Villa Rentals 1

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