Growth
The Mason Jar against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Mason Jar's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked The Mason Jar locations across 8 US states.
Tracked stores by state
- Virginia 3
- Alabama 1
- Florida 1
- New Jersey 1
- New York 1
- Ohio 1
- Washington 1
- West Virginia 1
Customer overlap
Who shops at The Mason Jar
Tracked chains The Mason Jar customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
S
Studly Brewing Company
100
B
Busky's Chill & Grill
77
L
Los Primos Mexican Grill
77
Los Primos Mexican Grill
77
E
El Gran Rodeo
66
C
Cavalier Xpress Market
66
T
The Barrel Room
65
H
Hanbury Nails
62
B
Big Ugly Brewing
61
Big Ugly Brewing
61
H
Hanaki Sushi
61
R
RJ's Pizza and Subs
58
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