Growth
The Maids against its category
The biggest tracked US house cleaning service chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Maids's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Stanley Steemer
|
-6.3% |
| 2 | E Ever | -20.5% |
| 3 |
M
Molly Maid
|
+16.3% |
| 4 |
T
The Cleaning Authority
|
+1.0% |
| 5 |
M
Merry Maids
|
- |
| 6 |
T
The Maids
|
+2.5% |
| 7 |
Z
Zerorez
|
+1.1% |
| 8 |
M
MaidPro
|
- |
| 9 |
M
Maid Brigade
|
- |
| 10 |
T
Two Maids
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
38 tracked The Maids locations across 17 US states.
Tracked stores by state
- Connecticut 4
- Florida 4
- North Carolina 4
- New York 4
- Maryland 3
- Ohio 3
- California 2
- Massachusetts 2
- New Jersey 2
- Pennsylvania 2
- Virginia 2
- Colorado 1
- Indiana 1
- Kentucky 1
- Maine 1
- Oklahoma 1
- Texas 1
Customer overlap
Who shops at The Maids
Tracked chains The Maids customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
McKie Sports
100
T
The Wildcat Sports Pub
23
A
Avicolli's Restaurant
21
T
Tops Market
17
S
Sake Bomb
13
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