Growth
Sterling Optical against its category
The biggest tracked US optician chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Sterling Optical's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
A
America's Best Contacts & Eyeglasses
|
+0.7% |
| 2 |
P
Pearle Vision
|
+7.5% |
| 3 |
C
Clarkson Eyecare
|
-0.6% |
| 4 | E eyecarecenter | -4.2% |
| 5 |
S
Shopko
|
+1.5% |
| 6 | R Rx Optical | -4.5% |
| 7 | V Vision Center at Meijer | - |
| 8 | O Optical Outlets | -3.5% |
| 9 | V VisionFirst | -4.2% |
| 10 |
W
Wisconsin Vision
|
+1.8% |
| 12 | S Sterling Optical | -5.1% |
Share of tracked category spend, indexed
Store footprint
Store map
25 tracked Sterling Optical locations across 6 US states.
Tracked stores by state
- New York 9
- Maryland 4
- New Jersey 4
- Pennsylvania 4
- Wisconsin 3
- Virginia 1
Customer overlap
Who shops at Sterling Optical
Tracked chains Sterling Optical customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
The Common Market
100
T
Tops Cooking School
48
A
Adams Fairacre Farms
43
N
Nick's of Clinton
42
Nick's of Clinton
42
T
The Main Cup
39
S
Seneca One Stop
38
More trends