Growth
Real Fruit Bubble Tea against its category
The biggest tracked US boba & drink shops by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Real Fruit Bubble Tea's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Swig
|
- |
| 2 |
F
FiiZ Drinks
|
-4.8% |
| 3 |
K
Kung Fu Tea
|
-15.8% |
| 4 |
H
HTeaO
|
+9.5% |
| 5 |
T
Tai Chi Bubble Tea
|
-3.6% |
| 6 |
H
Happy Lemon
|
-8.9% |
| 7 | T The Alley | +5.1% |
| 8 |
S
Sharetea
|
-11.5% |
| 9 |
I
It's Boba Time
|
+1.0% |
| 10 |
K
Kokee Tea
|
-6.1% |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked Real Fruit Bubble Tea locations across 4 US states.
Tracked stores by state
- New Jersey 10
- Delaware 1
- New York 1
- Pennsylvania 1
Customer overlap
Who shops at Real Fruit Bubble Tea
Tracked chains Real Fruit Bubble Tea customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
O
Oyishi Japan
100
H
Hair Saga
97
R
Regal Walden Galleria
94
Regal Walden Galleria
94
M
Makoto Japan Market
85
B
Boba Stop
84
R
Raha Coffee House
74
W
Walden Galleria
71
N
National Fuel
68
National Fuel
68
D
Delta Sonic
66
Delta Sonic
66
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