Growth
Matto Espresso against its category
The biggest tracked US coffee chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Matto Espresso's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Starbucks
|
-9.4% |
| 2 |
D
Dunkin'
|
-9.9% |
| 3 |
D
Dutch Bros Coffee
|
-0.0% |
| 4 |
7
7 Brew Coffee
|
- |
| 5 |
T
Tim Hortons
|
-3.5% |
| 6 |
S
Scooter's Coffee
|
+5.5% |
| 7 |
B
Biggby Coffee
|
-13.6% |
| 8 |
B
Black Rock Coffee Bar
|
+4.9% |
| 9 |
C
Caribou Coffee
|
+3.4% |
| 10 |
B
Better Buzz Coffee
|
- |
| 100 |
M
Matto Espresso
|
+2.3% |
Share of tracked category spend, indexed
Store footprint
Store map
21 tracked Matto Espresso locations across 1 US state.
Tracked stores by state
- New York 21
Customer overlap
Who shops at Matto Espresso
Tracked chains Matto Espresso customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
MTA
100
MTA
100
M
Morton Williams
62
Morton Williams
62
E
Ermina’s Market
49
O
Ouri's Market
35
F
Fairway Market
33
Fairway Market
33
H
Heavenly Market
31
B
Butterfield Market
30
Butterfield Market
30
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