Growth
La Perla against its category
The biggest tracked US Latin American & Caribbean chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks La Perla's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Pollo Tropical
|
+8.7% |
| 2 |
G
Golden Krust
|
+3.9% |
| 3 |
S
Sardi's Pollo A La Brasa
|
+9.6% |
| 4 |
P
Pollo Campero
|
+0.3% |
| 5 |
G
Gloria's Latin Cuisine
|
+7.6% |
| 6 |
L
La Carreta
|
+1.4% |
| 7 |
T
Tucanos Brazilian Grill
|
+1.3% |
| 8 |
L
La Granja
|
-2.4% |
| 9 |
C
Columbia Restaurant
|
+5.6% |
| 10 | E El Pollo Rico | +3.1% |
| 70 |
L
La Perla
|
+2.4% |
Share of tracked category spend, indexed
Store footprint
Store map
15 tracked La Perla locations across 10 US states.
Tracked stores by state
- California 4
- Texas 3
- Alabama 1
- Delaware 1
- Florida 1
- New York 1
- Ohio 1
- Tennessee 1
- Virginia 1
- Washington 1
Customer overlap
Who shops at La Perla
Tracked chains La Perla customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Castro Valley Natural Grocery
100
E
El Mercado Market
95
C
Carniceria Rancho Grande
63
L
Leesburg Deli Market
59
U
USA Market
49
L
La Estación Restaurante
44
L
Los Reyes Market
43
S
Samco Food Store
43
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