Growth
honeygrow against its category
The biggest tracked US salads & healthy bowls by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks honeygrow's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
|
+6.3% |
| 2 |
C
|
+0.2% |
| 3 |
S
|
-7.2% |
| 4 |
C
|
+7.2% |
| 5 |
S
|
-34.2% |
| 6 |
F
|
- |
| 7 |
C
|
-8.0% |
| 8 |
F
|
+6.2% |
| 9 |
C
|
+2.3% |
| 10 |
S
|
-5.1% |
| 33 |
H
|
-32.0% |
Share of tracked category spend, indexed
Store footprint
Store map
58 tracked honeygrow locations across 8 US states.
Tracked stores by state
- Pennsylvania 21
- Maryland 11
- New Jersey 9
- Ohio 6
- Virginia 6
- Delaware 2
- Massachusetts 2
- New York 1
Customer overlap
Who shops at honeygrow
Tracked chains honeygrow customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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