Growth
Freshii against its category
The biggest tracked US salads & healthy bowls by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Freshii's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
BIBIBOP Asian Grill
|
+6.3% |
| 2 |
C
Clean Eatz
|
+0.2% |
| 3 |
S
Sweetgreen
|
-7.2% |
| 4 |
C
Cafe Zupas
|
+7.2% |
| 5 |
S
Salad and Go
|
-34.2% |
| 6 |
F
Flower Child
|
- |
| 7 |
C
CoreLife Eatery
|
-8.0% |
| 8 |
F
Flame Broiler
|
+6.2% |
| 9 |
C
Chopt Creative Salad Co.
|
+2.3% |
| 10 |
S
Salata
|
-5.1% |
| 135 |
F
Freshii
|
-1.8% |
Share of tracked category spend, indexed
Store footprint
Store map
18 tracked Freshii locations across 10 US states.
Tracked stores by state
- Texas 6
- New Jersey 2
- Pennsylvania 2
- Washington 2
- Illinois 1
- Kentucky 1
- Michigan 1
- Minnesota 1
- New York 1
- Virginia 1
Customer overlap
Who shops at Freshii
Tracked chains Freshii customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
B
Big Daddy Liquor
100
C
Coliseum Liquors
96
S
Shenanigans Wines and Spirits
68
D
Dulles International Airport
48
Dulles International Airport
48
X
XCAL Shooting Sports and Fitness
24
XCAL Shooting Sports and Fitness
24
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