Growth
DII Deals & Discounts against its category
The biggest tracked US discount store chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks DII Deals & Discounts's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Dollar General
|
+2.9% |
| 2 |
D
Dollar Tree
|
+3.3% |
| 3 |
F
Family Dollar
|
-7.7% |
| 4 |
F
Five Below
|
+19.0% |
| 5 |
O
Ollie's Bargain Outlet
|
+4.2% |
| 6 |
B
Bi-Mart
|
-8.3% |
| 7 | O Ocean State Job Lot | +3.6% |
| 8 |
R
Roses Discount Store
|
-5.8% |
| 9 |
B
Big Lots
|
-74.3% |
| 10 |
P
pOpshelf
|
-9.6% |
| 89 | D DII Deals & Discounts | -22.6% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked DII Deals & Discounts locations across 2 US states.
Tracked stores by state
- New York 8
- New Jersey 3
Customer overlap
Who shops at DII Deals & Discounts
Tracked chains DII Deals & Discounts customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Met Fresh Supermarket
100
S
SuperFresh Passaic
79
V
Vela-Ber Market
76
F
Fort Hamilton Commissary
62
M
Met Food
60
P
Prestige Cafe & Deli
53
E
El Aguila Dorada
39
T
Three Decker Diner
31
T
Trade Fair Supermarkets
31
M
Market On Kent
31
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