Growth
Cindie's against its category
The biggest tracked US sexual wellness by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Cindie's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | A Adam & Eve Stores | +1.5% |
| 2 | L Lion's Den | +4.6% |
| 3 | C Cirilla's | +12.9% |
| 4 |
F
Fascinations
|
+9.7% |
| 5 |
C
Castle Megastore
|
+17.9% |
| 6 |
A
Adam & Eve
|
+11.6% |
| 7 | R Romantic Kingdom | +15.6% |
| 8 | L Lover's Lane | -1.5% |
| 9 | P Priscilla McCall's | -8.8% |
| 10 | C Cindie's | -3.5% |
Share of tracked category spend, indexed
Store footprint
Store map
24 tracked Cindie's locations across 4 US states.
Customer overlap
Who shops at Cindie's
Tracked chains Cindie's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
F
Freedom Firearms and Defense
90
G
Green Apple Smoke Shop
81
H
Hangover Bar & Grill
67
B
Bellapop Beauty and Fashion
64
S
Super JK Beauty Supply
63
S
Supreme Hair and Beauty
60
I
Integrity Nail Bar
57
T
Tejas Liquor
53
K
Killeen Smoke & Vape Shop
50
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