Growth
Buc-ee's against its category
The biggest tracked US truck stops & travel centers by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Buc-ee's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
L
Love's Travel Stop
|
+0.3% |
| 2 |
B
Buc-ee's
|
+12.5% |
| 3 |
P
Pilot Flying J
|
-11.7% |
| 4 |
S
Space Age
|
+7.1% |
| 5 |
T
TravelCenters of America
|
-16.6% |
| 6 |
R
Road Ranger
|
-5.7% |
| 7 | F Fuel Mart | +0.9% |
| 8 |
T
TravelCenters-TA-Petro
|
-22.4% |
| 9 |
W
Wally's
|
-0.7% |
| 10 | B Big D | -1.7% |
Share of tracked category spend, indexed
Store footprint
Store map
66 tracked Buc-ee's locations across 12 US states.
Customer overlap
Who shops at Buc-ee's
Tracked chains Buc-ee's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends