Growth
Border States against its category
The biggest tracked US business & industrial supplies by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Border States's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
F
|
+4.8% |
| 2 |
J
|
+13.4% |
| 3 |
R
|
+5.3% |
| 4 |
B
|
-13.1% |
| 5 |
Q
|
- |
| 6 |
S
|
-23.6% |
| 7 |
B
|
-14.0% |
| 8 | W White Cap | -14.8% |
| 9 |
F
|
+10.6% |
| 10 | I IFA Country Store | -22.2% |
| 68 |
B
|
-11.0% |
Share of tracked category spend, indexed
Store footprint
Store map
19 tracked Border States locations across 9 US states.
Tracked stores by state
- Utah 7
- Alabama 3
- New Mexico 2
- Tennessee 2
- Arizona 1
- Florida 1
- North Carolina 1
- North Dakota 1
- Texas 1
Customer overlap
Who shops at Border States
Tracked chains Border States customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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