Trends · data through September 2026

Supermarkets in Birmingham

Iceflower tracks 304 stores from 75 supermarkets in Birmingham. Morrisons grew fastest over the last year, ahead of Sainsbury's and Co-op Food.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
75
Tracked stores
304
Consumer panel
130M+

Growth ranking

Fastest-growing tracked supermarkets

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Morrisons and Sainsbury's sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 M Morrisons logo Morrisons - +14.4%
2 S Sainsbury's logo Sainsbury's - +6.6%
3 C Co-op Food logo Co-op Food ▲1 +4.7%
4 A Asda logo Asda - +2.5%
5 T The Food Warehouse logo The Food Warehouse - +2.1%
6 C Central Co-op Food logo Central Co-op Food ▼1 -5.9%
7 T Tesco logo Tesco - -11.9%
8 Y Your Coop Food logo Your Coop Food - -17.1%
  • Tesco
  • Asda
  • Sainsbury's
  • Morrisons
  • Co-op Food
  • Central Co-op Food
  • Dhamecha Foods LTD
  • Other tracked chains

Store footprint

Store map

304 tracked store locations in Birmingham. The 7 largest tracked chains are highlighted.

  • Tesco (68)
  • Asda (30)
  • Sainsbury's (26)
  • Morrisons (26)
  • Co-op Food (40)
  • Central Co-op Food (37)
  • Dhamecha Foods LTD (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 T Tesco logo Tesco 68
  • 2 C Co-op Food logo Co-op Food 40
  • 3 C Central Co-op Food logo Central Co-op Food 37
  • 4 A Asda logo Asda 30
  • 5 S Sainsbury's logo Sainsbury's 26
  • 6 M Morrisons logo Morrisons 26
  • 7 Y Your Coop Food logo Your Coop Food 5
  • 8 T The Food Warehouse logo The Food Warehouse 4
  • 9 S Sonali Supermarket 2
  • 10 C Coleshill Local Supermarket 1
  • 11 D DC Off Licence Mini Market 1
  • 12 H Halal Supermarket 1
  • 13 K Kashmir Supermarket 1
  • 14 H Heritage Superstore 1
  • 15 C Chaudhry 1
  • 16 M MSM Supermarket 1
  • 17 W Wahid Supermarket 1
  • 18 P Price Cutters 1
  • 19 K Kani Mini Market 1
  • 20 Z Zahid Supermarket 1
  • 21 F Food City logo Food City 1
  • 22 M Mohammedi Stores 1
  • 23 A Aziz Supermarket 1
  • 24 2 24 Seven Grocery LTD 1
  • 25 H Hayer Brothers - Groceries and Off License 1
  • 26 A Al-Waris Supermarket 1
  • 27 T The Green House 1
  • 28 B Buy Wise 1
  • 29 H Hayers Food Store 1
  • 30 T Top Tak 1
  • 31 P Pakeeza Supermarket 1
  • 32 P Price Cutter logo Price Cutter 1
  • 33 1 1st Store Supermarket 1
  • 34 N Nisa Warstock 1
  • 35 K KNN Mini Market 1
  • 36 E Eden Manna Supermarket ltd 1
  • 37 C City Supermarket 1
  • 38 P Prime Supermarket 1
  • 39 A Alum Rock Supermarket 1
  • 40 5 5 Star Supermarket 1
  • 41 S Slemani supermarket 1
  • 42 L Lakeside News, Food and Wine 1
  • 43 V Vanguard Supermarket 1
  • 44 M Masala Bazaar Metro logo Masala Bazaar Metro 1
  • 45 S Safebury's 1
  • 46 W Witton Superstore 1
  • 47 A Azad 1
  • 48 N New Medina Superstore 1
  • 49 G Green Halal Supermarket 1
  • 50 S Spring Hill 1

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