Growth
Popeyes Louisiana Chicken against its category
The biggest tracked UK chicken restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Popeyes Louisiana Chicken's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
W
Wingstop
|
- |
| 2 |
S
Slim Chickens
|
+5.2% |
| 3 | P Popeyes Louisiana Chicken | +1.3% |
| 4 | C Chicken Shop | -19.3% |
| 5 | W Wingmans | -28.2% |
| 6 | D Dixy Group | -5.6% |
| 7 | R Roosters Spot | -5.2% |
| 8 | H Herrons Country Fried Chicken | -24.3% |
| 9 | S Sides | -25.8% |
| 10 | W Wingstop Valley Leisure Park | +15.3% |
Share of tracked category spend, indexed
Store footprint
Store map
57 tracked Popeyes Louisiana Chicken locations across 12 of the UK's 12 regions and nations.
Tracked stores by region
- London 21
- South East 7
- East Midlands 6
- Yorkshire and The Humber 5
- East of England 4
- North West 4
- North East 2
- Scotland 2
- Wales 2
- West Midlands 2
- Northern Ireland 1
- South West 1
Customer overlap
Who shops at Popeyes Louisiana Chicken
Tracked chains Popeyes Louisiana Chicken customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Y
YO! Antrim Massereene Tesco Kiosk
100
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