Growth
Gong cha against its category
The biggest tracked UK boba & drink shops by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Gong cha's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | B Bestway / Sher Brothers | +19.4% |
| 2 |
M
|
+19.9% |
| 3 | C Chatime Coventry | - |
| 4 | T T4 Milton Keynes | -2.7% |
| 5 |
B
|
-3.1% |
| 6 |
H
|
- |
| 7 |
C
|
+3.3% |
| 8 | M Mooboo | -18.4% |
| 9 | R Rochdale Cash & Carry | -17.9% |
| 10 | U UTEA Macclesfield | -49.2% |
| 12 |
G
|
-8.0% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Gong cha locations across 7 of the UK's 12 regions and nations.
Tracked stores by region
- North West 4
- East Midlands 1
- East of England 1
- London 1
- South West 1
- West Midlands 1
- Yorkshire and The Humber 1
Customer overlap
Who shops at Gong cha
Tracked chains Gong cha customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends