Chain · United Kingdom · data through July 2026

C Cheatmeals

Iceflower tracks 11 Cheatmeals stores across 2 of the UK's 12 regions and nations. It ranks #78 of 3,060 tracked UK fast food restaurants chains by card spend. Its share of tracked category spend moved -16.2% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
11
Regions
2
Category
Fast Food Restaurant
Category rank
#78

Growth

Cheatmeals against its category

The biggest tracked UK fast food restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Cheatmeals's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 M McDonald's logo McDonald's -1.1%
2 K KFC logo KFC -1.6%
3 B Burger King logo Burger King -4.3%
4 I IKEA Restaurant logo IKEA Restaurant -8.7%
5 F Five Guys logo Five Guys -30.9%
6 P Pepe's -
7 F Foodhub -
8 I itsu -3.9%
9 T Taco Bell logo Taco Bell -3.1%
10 G German Doner Kebab +3.5%
78 C Cheatmeals -16.2%

Share of tracked category spend, indexed

100 100.8 2024 Q1 2025 Q4

Store footprint

Store map

11 tracked Cheatmeals locations across 2 of the UK's 12 regions and nations.

Tracked stores by region

  • London 10
  • East of England 1

Customer overlap

Who shops at Cheatmeals

Tracked chains Cheatmeals customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

M Morley's logo Morley's 100
P Pepe's 93
C Chaiiwala logo Chaiiwala 87
G Gatwick Airport 73
B Bolt 66
A Apcoa 49
U Uniqlo logo Uniqlo 44
G GAIL's 22
L London 21

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