Growth
The Jalapeno Tree against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Jalapeno Tree's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked The Jalapeno Tree locations across 1 US state.
Tracked stores by state
- Texas 13
Customer overlap
Who shops at The Jalapeno Tree
Tracked chains The Jalapeno Tree customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Z
Zippy J's
59
B
Brookshire's Fuel
44
Brookshire's Fuel
44
S
Superior Outfitters
37
S
Super 1 Foods Fuel
36
Super 1 Foods Fuel
36
H
Henderson County Jail
34
P
Posados Cafe
34
R
Rite Track
34
P
Papacita's
34
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