Growth
The General Store against its category
The biggest tracked US convenience stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The General Store's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
W
Wawa
|
+8.0% |
| 2 |
C
Circle K
|
-2.2% |
| 3 |
7
7-Eleven
|
+1.2% |
| 4 |
S
Sheetz
|
-2.5% |
| 5 |
K
Kwik Trip
|
-4.5% |
| 6 |
R
Royal Farms
|
+0.5% |
| 7 |
A
ampm
|
+4.2% |
| 8 |
C
Cumberland Farms
|
-0.4% |
| 9 |
U
United Dairy Farmers
|
-6.0% |
| 10 |
Q
QuickChek
|
-1.0% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked The General Store locations across 9 US states.
Tracked stores by state
- North Carolina 2
- Washington 2
- Alabama 1
- California 1
- Georgia 1
- New York 1
- Pennsylvania 1
- Texas 1
- Virginia 1
Customer overlap
Who shops at The General Store
Tracked chains The General Store customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
K
Kennewick Red Apple Market
58
M
My Fresh Basket
54
O
ONE North
53
H
Huckleberry's Natural Market
45
D
Double Eagle Pawn
40
F
Fairchild AFB Homes
38
J
Joey's of Sherrills Ford
36
W
Washington's Lottery
35
Washington's Lottery
35
More trends