Growth
SoBol against its category
The biggest tracked US caves chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks SoBol's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
K
Kneaders Bakery & Cafe
|
+3.4% |
| 2 |
C
Café Zupas
|
-0.4% |
| 3 |
C
Corner Bakery
|
-11.9% |
| 4 | V Virgin River Hotel and Casino | +10.2% |
| 5 | C City Cafe | - |
| 6 | S Springfield Cafe | +2.2% |
| 7 | I Island Cafe | +7.4% |
| 8 |
S
Sunny Street Cafe
|
-8.3% |
| 9 | S Sunrise Cafe | +3.1% |
| 10 | C Courtyard Cafe | -9.4% |
| 194 |
S
SoBol
|
-15.4% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked SoBol locations across 7 US states.
Tracked stores by state
- Florida 3
- Connecticut 2
- Massachusetts 1
- North Carolina 1
- New Jersey 1
- Pennsylvania 1
- Virginia 1
Customer overlap
Who shops at SoBol
Tracked chains SoBol customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Caraluzzi's
100
Caraluzzi's
100
P
Piedmont Tire and Auto
89
T
Time 4 Bagels
78
I
Iavarone Brothers
72
H
Hidden Jules Cafe
71
L
Lowes of Gainesville
55
R
Redefine Meals
50
G
Giunta's Meat Farms
49
P
Pizza NY Margherita
46
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