Growth
La Mexicana Market against its category
The biggest tracked US Hispanic supermarkets by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks La Mexicana Market's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
V
Vallarta Supermarkets
|
+9.1% |
| 2 |
N
Northgate Gonzalez Markets
|
+6.8% |
| 3 |
C
Cardenas Markets
|
-4.9% |
| 4 |
R
Rancho Markets
|
-3.5% |
| 5 |
E
El Super
|
-4.3% |
| 6 |
F
Fiesta Mart
|
-2.8% |
| 7 |
B
Bravo Supermarkets
|
+3.2% |
| 8 |
S
Superior Grocers
|
-1.4% |
| 9 |
C
Compare Foods
|
-10.9% |
| 10 |
P
Presidente Supermarket
|
-8.8% |
| 154 | L La Mexicana Market | +1.1% |
Share of tracked category spend, indexed
Store footprint
Store map
15 tracked La Mexicana Market locations across 6 US states.
Customer overlap
Who shops at La Mexicana Market
Tracked chains La Mexicana Market customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Casa Burger Drive-In
100
L
La Plazita Market
81
L
La Raza Market
68
E
El Chavalon Sushi & Mariscos
60
A
Arvin Doughnuts
56
V
Vargas Pinaas Mexican Restaurant
52
R
Royal Liquor of Vista
37
F
Franks Mexican Grill
30
B
Bear Mountain Pizza
27
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