Growth
Consumer Cellular against its category
The biggest tracked US prepaid & budget wireless by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Consumer Cellular's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
Metro by T-Mobile
|
-9.6% |
| 2 |
C
Cricket Wireless
|
+1.2% |
| 3 |
B
Boost Mobile
|
-2.8% |
| 4 |
T
Total Wireless
|
- |
| 5 |
C
Consumer Cellular
|
- |
| 6 | T Talk 4 Less Wireless | - |
| 7 |
M
Metro PCS
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
17 tracked Consumer Cellular locations across 10 US states.
Customer overlap
Who shops at Consumer Cellular
Tracked chains Consumer Cellular customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
ProMedica
52
ProMedica
52
O
On The Fly
45
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