Chain · United Kingdom · data through July 2026

R Royal British Legion

Iceflower tracks 12 Royal British Legion stores across 6 of the UK's 12 regions and nations. It ranks #5 of 116 tracked UK social clubs chains by card spend. Its share of tracked category spend moved -27.5% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
12
Regions
6
Category
Social Club
Category rank
#5

Growth

Royal British Legion against its category

The biggest tracked UK social clubs chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Royal British Legion's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 H High Peak CVS -
2 B Belong Warrington -
3 M Millbridge Working Mens Club -17.3%
4 L Lent Rise House -33.9%
5 R Royal British Legion -27.5%
6 4 42nd Street -19.9%
7 T The Groucho Club -13.9%
8 H Hertford Road Sports and Social Club -
9 U United Services Club -32.0%
10 H Holt Farm -8.7%

Share of tracked category spend, indexed

100 76.0 2024 Q1 2025 Q4

Store footprint

Store map

12 tracked Royal British Legion locations across 6 of the UK's 12 regions and nations.

Tracked stores by region

  • South East 5
  • South West 2
  • East Midlands 1
  • East of England 1
  • North West 1
  • Scotland 1
  • Other 1

Customer overlap

Who shops at Royal British Legion

Tracked chains Royal British Legion customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

C Co-op Food logo Co-op Food 100
G Greggs logo Greggs 55
E Esso 45
L Londis 40
S SPAR 29
M McDonald's logo McDonald's 19
A Asda logo Asda 18

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