Growth
Royal British Legion against its category
The biggest tracked UK social clubs chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Royal British Legion's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | H High Peak CVS | - |
| 2 | B Belong Warrington | - |
| 3 | M Millbridge Working Mens Club | -17.3% |
| 4 | L Lent Rise House | -33.9% |
| 5 | R Royal British Legion | -27.5% |
| 6 | 4 42nd Street | -19.9% |
| 7 | T The Groucho Club | -13.9% |
| 8 | H Hertford Road Sports and Social Club | - |
| 9 | U United Services Club | -32.0% |
| 10 | H Holt Farm | -8.7% |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked Royal British Legion locations across 6 of the UK's 12 regions and nations.
Tracked stores by region
- South East 5
- South West 2
- East Midlands 1
- East of England 1
- North West 1
- Scotland 1
- Other 1
Customer overlap
Who shops at Royal British Legion
Tracked chains Royal British Legion customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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