Growth
Midgard Self Storage against its category
The biggest tracked US self storage facility chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Midgard Self Storage's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
E
Extra Space Storage
|
-2.7% |
| 2 |
C
CubeSmart Self Storage
|
-11.6% |
| 3 |
P
Public Storage
|
- |
| 4 |
I
iStorage
|
-23.7% |
| 5 |
S
StorageMart
|
-6.1% |
| 6 |
S
Storage Rentals of America
|
+2.2% |
| 7 |
S
SmartStop Self Storage
|
- |
| 8 |
S
Store Space Self Storage
|
- |
| 9 |
C
Compass Self Storage
|
- |
| 10 |
S
Self Storage Plus
|
+2.4% |
| 41 |
M
Midgard Self Storage
|
-3.1% |
Share of tracked category spend, indexed
Store footprint
Store map
33 tracked Midgard Self Storage locations across 8 US states.
Tracked stores by state
- Florida 10
- Georgia 10
- South Carolina 4
- Colorado 3
- North Carolina 3
- Alabama 1
- Indiana 1
- Tennessee 1
Customer overlap
Who shops at Midgard Self Storage
Tracked chains Midgard Self Storage customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Crossroad Spirit
100
F
Freshway Market
47
More trends