Growth
Michigan Secretary of State against its category
The biggest tracked US government office chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Michigan Secretary of State's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
N
NCDMV Driver License Office
|
-13.5% |
| 2 |
C
California DMV Kiosk
|
-8.1% |
| 3 |
M
Michigan Secretary of State's Office
|
-15.2% |
| 4 | M MVA | +3.2% |
| 5 | D DMV | -18.5% |
| 6 |
T
Tacoma Public Utilities
|
-9.4% |
| 7 | D Delaware Division of Motor Vehicles | -6.3% |
| 8 |
V
Virginia Department of Motor Vehicles
|
-18.8% |
| 9 |
M
Maryland MVA
|
-1.6% |
| 10 |
N
New York State DMV
|
-47.0% |
| 12 |
M
Michigan Secretary of State
|
-10.7% |
Share of tracked category spend, indexed
Store footprint
Store map
26 tracked Michigan Secretary of State locations across 1 US state.
Tracked stores by state
- Michigan 26
Customer overlap
Who shops at Michigan Secretary of State
Tracked chains Michigan Secretary of State customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
G
Gobles Village Market
72
B
Bronson Health
69
W
Wagoner's
58
G
Greenland Asian Market
57
F
Forest Hills Foods
51
S
Super Green Market
50
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