Growth
Home Federal Bank against its category
The biggest tracked US banks & credit unions by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Home Federal Bank's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
Broadview Federal Credit Union
|
-24.9% |
| 2 |
E
Empower Federal Credit Union
|
- |
| 3 |
D
Desert Financial Credit Union
|
- |
| 4 |
K
Keesler Federal Credit Union
|
-64.3% |
| 5 |
O
ORNL Federal Credit Union
|
- |
| 6 |
P
Patelco Credit Union
|
- |
| 7 |
A
Arkansas Federal Credit Union
|
- |
| 8 |
O
OCCU
|
- |
| 9 |
3
3 Rivers Federal Credit Union
|
- |
| 10 |
E
Elevations Credit Union
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked Home Federal Bank locations across 2 US states.
Customer overlap
Who shops at Home Federal Bank
Tracked chains Home Federal Bank customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Midway IGA
100
Y
Y-12 Federal Credit Union
45
Y-12 Federal Credit Union
45
K
KNOXVILLE
43
D
Don Jose Mexican Grill
31
L
Louis' Original Drive-In
25
I
Ians Market
25
More trends