Growth
Digital Federal Credit Union against its category
The biggest tracked US banks & credit unions by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Digital Federal Credit Union's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
|
-24.9% |
| 2 |
E
|
- |
| 3 |
D
|
- |
| 4 |
K
|
-64.3% |
| 5 |
O
|
- |
| 6 |
P
|
- |
| 7 |
A
|
- |
| 8 |
O
|
- |
| 9 |
3
|
- |
| 10 |
E
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked Digital Federal Credit Union locations across 2 US states.
Tracked stores by state
Customer overlap
Who shops at Digital Federal Credit Union
Tracked chains Digital Federal Credit Union customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends