Growth
Cafe Blue against its category
The biggest tracked US coffee shops chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Cafe Blue's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
|
-2.7% |
| 2 |
P
|
-10.0% |
| 3 |
D
|
+2.9% |
| 4 |
T
|
-12.1% |
| 5 |
S
|
+5.7% |
| 6 |
B
|
+0.2% |
| 7 |
7
|
- |
| 8 |
B
|
- |
| 9 |
E
|
+16.7% |
| 10 |
T
|
-10.7% |
| 85 | C Cafe Blue | - |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked Cafe Blue locations across 8 US states.
Customer overlap
Who shops at Cafe Blue
Tracked chains Cafe Blue customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends