Growth
Associated Bank against its category
The biggest tracked US banks & credit unions by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Associated Bank's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
Broadview Federal Credit Union
|
-24.9% |
| 2 |
E
Empower Federal Credit Union
|
- |
| 3 |
D
Desert Financial Credit Union
|
- |
| 4 |
K
Keesler Federal Credit Union
|
-64.3% |
| 5 |
O
ORNL Federal Credit Union
|
- |
| 6 |
P
Patelco Credit Union
|
- |
| 7 |
A
Arkansas Federal Credit Union
|
- |
| 8 |
O
OCCU
|
- |
| 9 |
3
3 Rivers Federal Credit Union
|
- |
| 10 |
E
Elevations Credit Union
|
- |
| 154 |
A
Associated Bank
|
-22.2% |
Share of tracked category spend, indexed
Store footprint
Store map
48 tracked Associated Bank locations across 4 US states.
Customer overlap
Who shops at Associated Bank
Tracked chains Associated Bank customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Potawatomi Hotel
100
Potawatomi Hotel
100
B
Brewery Credit Union
64
Brewery Credit Union
64
Z
Zebs Petroleum
39
M
Millgate General Store
29
P
Prime Financial Credit Union
28
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