Growth
The Royal British Legion against its category
The biggest tracked UK social & community service chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Royal British Legion's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
|
+11.6% |
| 2 | C Children & Social Services | +6.4% |
| 3 | R Resident Advisor | -7.7% |
| 4 | N Northern Ireland Housing Executive | -13.8% |
| 5 | H Housing 21 | +0.4% |
| 6 | C CSI: Sittingbourne | +11.2% |
| 7 | M Morrison's West Denton Community Champion | - |
| 8 | Y Yorkshire Water Ripon | +4.2% |
| 9 | A Aspire Housing | +16.2% |
| 10 |
N
|
-23.3% |
| 34 |
T
|
+10.5% |
Share of tracked category spend, indexed
Store footprint
Store map
14 tracked The Royal British Legion locations across 6 of the UK's 12 regions and nations.
Tracked stores by region
- North West 4
- South East 3
- South West 3
- London 2
- East of England 1
- West Midlands 1
Customer overlap
Who shops at The Royal British Legion
Tracked chains The Royal British Legion customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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