Chain · United Kingdom · data through July 2026

T Tasty

Iceflower tracks 11 Tasty stores across 5 of the UK's 12 regions and nations.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
11
Regions
5
Category
Restaurant

Growth

Tasty against its category

The biggest tracked UK restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Tasty's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 C Cardamon at the Bridge -
2 W Wagamama logo Wagamama -6.4%
3 T Toby Carvery logo Toby Carvery -8.0%
4 N Nando's logo Nando's -51.3%
5 M Miller & Carter logo Miller & Carter -10.2%
6 H Harvester logo Harvester -6.9%
7 Y YO! Ayr Tesco Kiosk +2.5%
8 Z Zizzi logo Zizzi -2.9%
9 Y YO! Bletchley Tesco Kiosk -6.8%
10 Y YO! Sushi logo YO! Sushi +4.9%

Share of tracked category spend, indexed

100 109.4 2024 Q1 2025 Q4

Store footprint

Store map

11 tracked Tasty locations across 5 of the UK's 12 regions and nations.

Tracked stores by region

  • London 6
  • Yorkshire and The Humber 2
  • East Midlands 1
  • East of England 1
  • South West 1

Customer overlap

Who shops at Tasty

Tracked chains Tasty customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

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