Chain · United Kingdom · data through September 2026

H Howdens

Iceflower tracks 13 Howdens stores across 5 of the UK's 12 regions and nations. It ranks #3 of 243 tracked UK building contractor service chains by card spend. Its share of tracked category spend moved -8.4% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
13
Regions
5
Category
Building Contractor Service
Category rank
#3

Growth

Howdens against its category

The biggest tracked UK building contractor service chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Howdens's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 Y Yorkshire -39.7%
2 M MKM logo MKM -13.3%
3 H Howdens -8.4%
4 A Alltype Roofing Supplies -
5 K Kitchen Fit +3.5%
6 H Horsham Services +7.8%
7 D Direct Designs -
8 C Creative Tiling -
9 B Barrow Central Joinery -29.4%
10 E Empty Home Solutions -

Share of tracked category spend, indexed

100 50.1 2024 Q4 2026 Q3

Store footprint

Store map

13 tracked Howdens locations across 5 of the UK's 12 regions and nations.

Tracked stores by region

  • North West 4
  • Yorkshire and The Humber 4
  • East Midlands 2
  • East of England 2
  • London 1

Customer overlap

Who shops at Howdens

Tracked chains Howdens customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

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