Trends · data through July 2026

Parks in Texas

Iceflower tracks 214 stores from 198 parks chains in Texas. Hawaiian Falls grew fastest over the last year, ahead of Spring Creek Park and Splash Kingdom.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
198
Tracked stores
214
Consumer panel
130M+

Growth ranking

Fastest-growing tracked parks chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Hawaiian Falls and Spring Creek Park sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 H Hawaiian Falls logo Hawaiian Falls - -3.4%
2 S Spring Creek Park - -7.1%
3 S Splash Kingdom - -19.3%
  • Kalahari Resorts
  • Six Flags Fiesta Texas
  • Christmas in the Square
  • Spring Creek Park
  • Schlitterbahn
  • Epic Waters
  • Hawaiian Falls
  • Other tracked chains

Store footprint

Store map

214 tracked store locations in Texas. The 7 largest tracked chains are highlighted.

  • Kalahari Resorts (1)
  • Six Flags Fiesta Texas (1)
  • Christmas in the Square (1)
  • Spring Creek Park (3)
  • Schlitterbahn (2)
  • Epic Waters (1)
  • Hawaiian Falls (5)
  • Other tracked chains

Top tracked chains by store count

  • 1 H Hawaiian Falls logo Hawaiian Falls 5
  • 2 S Spring Creek Park 3
  • 3 S Splash Kingdom 3
  • 4 H Heritage Park 3
  • 5 S South Padre Island 2
  • 6 S Schlitterbahn logo Schlitterbahn 2
  • 7 H Highland Park 2
  • 8 P Park Place 2
  • 9 H Hemisfair Park logo Hemisfair Park 2
  • 10 U University Park 2
  • 11 A Alice tx 1
  • 12 L Lady Bird Johnson Park 1
  • 13 B Bearcat Park 1
  • 14 G Gallegos Park 1
  • 15 M Meadowbrook Park 1
  • 16 K Kessler Park 1
  • 17 W Weeks Park 1
  • 18 S Sundance Square logo Sundance Square 1
  • 19 B Bellaire Park 1
  • 20 F Forest Park 1
  • 21 G Gordon Fountain Lake Park 1
  • 22 A Airport Park 1
  • 23 S San Juan Park 1
  • 24 W Westmoreland Park 1
  • 25 P Park & Ride 1
  • 26 G Goldsmith Park 1
  • 27 B Buddy Holly Plaza 1
  • 28 P Ponder Park 1
  • 29 H Heights Park 1
  • 30 P Picnic Loop 1
  • 31 B Bellmead Park 1
  • 32 A Alvin Skatepark 1
  • 33 E Euless Rec 1
  • 34 S Stokey Park 1
  • 35 I Irvington Park 1
  • 36 L Lions Junction Family Water Park 1
  • 37 S Splash Shack 1
  • 38 C Castaway Cove Waterpark 1
  • 39 M Me Land logo Me Land 1
  • 40 B Burton Hill Trinity Trails 1
  • 41 I Independence Park 1
  • 42 P Patriot Park 1
  • 43 S Splash Dayz 1
  • 44 S South Park Mexican 1
  • 45 T The Cove at The Lakefront 1
  • 46 S Sugar Park 1
  • 47 Y Yard Bar 1
  • 48 T TC Jester trail 1
  • 49 P Preston Hollow Park 1
  • 50 K Knickerbocker Park 1

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