Growth
NCG Cinemas against its category
The biggest tracked US movie theater chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks NCG Cinemas's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Cinemark
|
+3.4% |
| 2 |
A
AMC Theatres
|
+3.6% |
| 3 |
R
Regal
|
+4.8% |
| 4 |
H
Harkins Theatres
|
+3.3% |
| 5 |
A
Alamo Drafthouse Cinema
|
-34.4% |
| 6 |
M
Megaplex Theatres
|
+7.8% |
| 7 |
M
Marcus Theatres
|
+17.7% |
| 8 |
C
Cinema Cafe
|
-0.8% |
| 9 |
S
Studio Movie Grill
|
-4.4% |
| 10 |
M
Movie Tavern
|
-31.1% |
| 25 |
N
NCG Cinemas
|
-2.0% |
Share of tracked category spend, indexed
Store footprint
Store map
15 tracked NCG Cinemas locations across 7 US states.
Customer overlap
Who shops at NCG Cinemas
Tracked chains NCG Cinemas customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Costco Wholesale
100
Costco Wholesale
100
P
Partners II Pizza
42
Partners II Pizza
42
S
SVN Hills Spirits & Wine
40
H
Habersham Beverage Warehouse
28
Habersham Beverage Warehouse
28
H
Hops, Grain & Vine
28
Y
YORKVILLE
27
C
Clayton Appliances
26
C
Cobb County Toyota
25
R
Red & White Food Stores
24
V
Volcano Steak & Sushi
23
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