Growth
Kale Me Crazy against its category
The biggest tracked US smoothies, juice & acai chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Kale Me Crazy's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
Tropical Smoothie Cafe
|
+2.1% |
| 2 |
S
Smoothie King
|
-2.1% |
| 3 |
J
Jamba
|
-2.9% |
| 4 |
P
Playa Bowls
|
-2.8% |
| 5 |
N
Nekter Juice Bar
|
-15.3% |
| 6 |
E
Everbowl
|
+3.9% |
| 7 |
P
Planet Smoothie
|
-16.3% |
| 8 |
R
Robeks Fresh Juices & Smoothies
|
-6.5% |
| 9 |
J
Juice It Up!
|
+8.0% |
| 10 |
E
Emerald City Smoothie
|
+12.9% |
| 46 |
K
Kale Me Crazy
|
-14.6% |
Share of tracked category spend, indexed
Store footprint
Store map
16 tracked Kale Me Crazy locations across 6 US states.
Tracked stores by state
- Georgia 10
- North Carolina 2
- Alabama 1
- California 1
- Florida 1
- Texas 1
Customer overlap
Who shops at Kale Me Crazy
Tracked chains Kale Me Crazy customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
G
Grant Park Market
100
H
Hammond Nails
84
S
Souper Jenny
82
V
Van Michael Salon
82
S
Savi Provisions
77
Savi Provisions
77
A
Alon's Bakery & Market
75
Alon's Bakery & Market
75
Y
Yeppa & Co
73
T
The Chastain
72
The Chastain
72
Y
Your Dekalb Farmers Market
72
Your Dekalb Farmers Market
72
T
The Nail Bar Buckhead
68
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