Trends · data through July 2026

Breweries in Michigan

Iceflower tracks 209 stores from 196 breweries chains in Michigan. The Mitten Brewing Company grew fastest over the last year, ahead of Atwater Brewery and New Holland Brewing.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
196
Tracked stores
209
Consumer panel
130M+

Growth ranking

Fastest-growing tracked breweries chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. The Mitten Brewing Company and Atwater Brewery sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T The Mitten Brewing Company ▲1 +6.0%
2 A Atwater Brewery logo Atwater Brewery ▼1 -5.9%
3 N New Holland Brewing - -11.1%
  • New Holland Brewing
  • New Holland Brewery
  • Founders Brewing Co.
  • Latitude 42 Brewing Company
  • Bell's Brewery
  • Grand River Brewery
  • Jolly Pumpkin
  • Other tracked chains

Store footprint

Store map

209 tracked store locations in Michigan. The 7 largest tracked chains are highlighted.

  • New Holland Brewing (3)
  • New Holland Brewery (1)
  • Founders Brewing Co. (1)
  • Latitude 42 Brewing Company (2)
  • Bell's Brewery (1)
  • Grand River Brewery (3)
  • Jolly Pumpkin (2)
  • Other tracked chains

Top tracked chains by store count

  • 1 N New Holland Brewing 3
  • 2 A Atwater Brewery logo Atwater Brewery 3
  • 3 G Grand River Brewery 3
  • 4 T The Mitten Brewing Company 3
  • 5 A Arbor Brewing Company logo Arbor Brewing Company 2
  • 6 B Block Brewing Company logo Block Brewing Company 2
  • 7 B Brown Iron Brewhouse 2
  • 8 J Jolly Pumpkin 2
  • 9 L Latitude 42 Brewing Company 2
  • 10 O Ozone's Brewhouse 1
  • 11 M Mothfire Brewing Co. logo Mothfire Brewing Co. 1
  • 12 D Dead Bear Brewing Co 1
  • 13 H Heights Brewing 1
  • 14 M Midtown Brewing Co. 1
  • 15 V Virtue Cider 1
  • 16 U Useless Creatures Brewing Company 1
  • 17 P Pigeon Hill Brewing Company 1
  • 18 T Tecumseh Brewing Company 1
  • 19 A Austin Brothers Beer Company 1
  • 20 T Tilted Axis Brewing Co. 1
  • 21 N Newaygo Brewing Co 1
  • 22 C Copper Hop Brewing Company 1
  • 23 N North Pier Brewing Company logo North Pier Brewing Company 1
  • 24 S Speciation Cellars 1
  • 25 1 127 Brewing 1
  • 26 K Keweenaw Brewing Company 1
  • 27 F Final Gravity Brewing Company 1
  • 28 F Flat River Brewing 1
  • 29 A Arvon Brewing Co. 1
  • 30 T Tripelroot 1
  • 31 E Erratic Ale Co. 1
  • 32 W Wyandotte Beer Company 1
  • 33 N New Holland Brewery 1
  • 34 F Five Shores Brewing 1
  • 35 O Our Brewing Company 1
  • 36 B Blue Tractor BBQ & Brewery 1
  • 37 H Handmap Brewing 1
  • 38 M Midland Brewing Company 1
  • 39 W White Flame Brewing Co. 1
  • 40 R River's Edge Brewing Company 1
  • 41 Y YpsiAlehouse 1
  • 42 R Rake Beer Project 1
  • 43 K Kuhnhenn Brewing Co. 1
  • 44 T Trail Point Brewing Company 1
  • 45 S Stiggs Brewery & Kitchen 1
  • 46 C Cedar Springs Brewing Company 1
  • 47 L Library Restaurant and Brewery 1
  • 48 L Lost Art Brewhouse 1
  • 49 R Right Brain Brewery 1
  • 50 S Sister Lakes Brewing Company 1

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